Featured Stories

The Journey to Reclaiming my Vietnamese Name

My parents didn’t name me Candace. My real Vietnamese name is Nhung (pronounced ñūng). It means velvet and symbolizes wealth and prosperity, a future my parents dreamed for me.  That same dream drove them to leave their homeland at nearly 50-years-old with six children. They wanted a brighter and more prosperous future for us, even…

Hopping into a Grand New Year of Prosperity and Play

From your friends and family at Cache Creek Casino Resort, we wish you a happy and prosperous Year of the Water Rabbit! We are thrilled to join our friends in celebrating the rise of the new moon. The resilience, character, and strong traditions of the Asian American Community in the San Francisco Bay Area are…

RAMS, Inc envisions mental wellness for all

RAMS, Inc. is a non-profit mental health organization that is committed to advocating for and providing community-based, culturally competent, and consumer-guided comprehensive services since 1974. Utilizing innovative and transformative strategies, RAMS impacts the lives of over 10,000 residents of San Francisco and Alameda County annually. To do this RAMS offers comprehensive services that aim to…

Happy Lunar New Year: Celebrating the Year of the Rabbit

On Jan. 22, an estimated 1.5 billion people around the world will celebrate the Lunar New Year, a time for ushering in luck and prosperity. Lunar New Year is based on the lunar calendar and began as a time for feasting and to honor household, deities, and ancestors. The New Year typically begins with the…

What this Alaska Airlines employee wants you to know about misperceptions in the Asian community

Today, many of our employees are members of one or more of Alaska Airlines’ 12 business resource groups (BRGs). These groups provide spaces to connect and champion the diverse workforce and cultures represented at the company. BRGs are instrumental in key business decisions and help make an impact on Alaska’s diversity, equity and inclusion commitments.…

How I Keep Looking Up

Chinese Culture Center of San Francisco (CCC) is an art, culture, and education non-profit which has served the community for 50 years. CCC will unveil 16 custom flags that celebrate Chinese and Latinx immigrant cultures at the 2023 Chinese New Year Parade!  “How I Keep Looking Up/Como Sigo Mirando Hacia Arriba/仰望” is a cross-cultural, trilingual…

IT’S YOUR JOURNEY AND WE ARE WITH YOU EVERY MILE

Hyundai Motor America is proud to continue its support of the Chinese New Year Festival and Parade in  San Francisco, the largest celebration of its kind in the United States and outside of Asia. For more than  three decades, Hyundai Motor America has dedicated itself to the quality, design, manufacturing, and  research of its vehicles,…

McDonald’s and Digital Creator Karen X Cheng Use Tech to Ring in the Year of the Rabbit

Innovative campaign features AI, AR, and the metaverse to offer immersive ways to celebrate What happens when you blend classic Lunar New Year traditions with state of the art technology?For the answer, look no further than McDonald’s Year of the Rabbit collaboration with San Franciscan social media sensation Karen X Cheng. Featuring an augmented reality…

A Vocal Advocate for Change

Salesforce, a vocal advocate for using its platform for change, has remained dedicated to supporting the Asian community and amplifying the voices of its Asian employees. Additionally, through Salesforce’s Racial Equality and Justice Taskforce, we, as a company, have been working to effect systemic change by focusing on four pillars: people, philanthropy, policy, and purchasing. …

Supporting Your Chinese New Year Celebration

Chinese New Year provides people with all levels of cooking skills a seasonal opportunity to create simple traditional meals in your own kitchen. From quickeroptions like fried rice or stir-fried vegetables, to slightly more intricate dishes likeChinese pork dumplings, you can be assured that Lucky has the freshestingredients and easy to follow recipes that will…

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